A Close Friend of Destiny
A Short Story by Bruce Jack Author’s note: this is an expanded story based on a braai conversation with my friend Francis Pratt with whom I launched The Berrio wine brand from Elim in 2001. We were discussing how some people can farm, and others simply cannot. It’s not about intent, the ability to work hard or intelligence. Destiny plays a big role. But mostly it’s about how you practice your intent. Building a wine business is a lot like farming. You can never take your foot off the pedal and how and when you apply that pressure will determine your [...]